[ Inventory, site visits and money that arrives in stages ]
Developers, brokerages and construction firms. Finite inventory, channel partners who expect commission, payments tied to construction milestones and a regulator watching — none of which a generic CRM handles.
Developers, brokerages and construction firms. Finite inventory, channel partners who expect commission, payments tied to construction milestones and a regulator watching — none of which a generic CRM handles.
Tell us how many projects you are sellingUnit-level status with time-limited holds and transactional updates. Two buyers for one flat is the failure these systems exist to prevent.
Attribution rules, tagging windows and commission slabs agreed before the first dispute, not argued after a booking.
Demand letters, payment schedules tied to construction stage, receipts and outstanding tracking — the finance side these firms actually run on.
Scheduling, reminders, attendance and structured feedback. In property the visit predicts the booking; the enquiry does not.
Live unit inventory with holds, pricing rules, lead pipeline, site visits and bookings through allotment.
Broker onboarding, lead tagging, attribution rules, commission slabs and payout statements designed to prevent the usual arguments.
Milestone demand letters, receipts and outstanding tracking, plus a buyer portal showing schedule, payments and construction progress.
Towers, floors, units, typologies, areas, facing, and pricing with floor rise and preferential location charges. Everything hangs off this.
Portals, lead ads, website, walk-ins and channel partners into one pipeline, deduplicated by phone with the payable source retained.
Scheduling, confirmation, reminders, attendance at site and structured feedback that tells you why a visit did not convert.
Holds, booking, KYC, payment schedule, allotment and agreement, each with a status so nobody has to chase a file.
Demand letters against milestones, receipts, outstanding ageing and reminders — the part that decides project cash flow.
Enquiry to visit to booking by source and project, inventory absorption, collections against plan, and cost per booking.
Real estate software differs from general business software in three specific ways. Inventory is finite and a unit must never be sold twice; a large share of leads arrive through channel partners who expect to be paid for them; and money arrives against construction milestones rather than on delivery.
Get those three right and the rest is ordinary pipeline and document management. Get inventory locking wrong and you have two buyers for one flat. Get attribution wrong and you fall out with the broker who brings you the most business.
Everything attaches to a specific unit with a truthful status, and holds expire on their own because a hold that never releases is lost inventory.
How long a broker tag holds, what happens on a direct walk-in. Decide it in writing at the start.
Demand letters against milestones, ageing and reminders. This is the module that pays for the system.
Disclosure, agreement terms and milestone-linked payment schedules are regulated, and the booking workflow has to reflect that rather than treat it as paperwork.
Brochures, floor plans, visit reminders and follow-up all happen there. A CRM without the thread in the record is missing the conversation.
Virtual walkthroughs and better online material now filter which projects get a visit at all, which makes pre-visit content a funnel stage.
That is the central requirement and we test it as an acceptance criterion. A unit can be held once, holds are time-limited and release automatically, and status changes are transactional with a full audit trail.
Let’s talk about your real estate project. No obligation, just a conversation.
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